A specific Email Campaign Recipient would not be sent an Email Marketing Campaign due to the following reasons:
- The record is inactive
- The record has no email address
- The Global Subscription Status is set to either Soft-Opt Out or Confirmed Opt-Out
- The email address has generated a bounce response in a previous email campaign sent in the last 30 days
- The subscription to the Campaign Subscription Category (Billing Communication, Marketing, Newsletters, Product Updates, Surveys, etc.) is set to No