Author: Annmariya Seby

Earlier this month, Google announced the Shopping tab listings feature, which will be available in the Search Console over the next few weeks. This new feature will help merchants to better display products on Google’s search results page. This new feature will also help merchants to reach more people. It’s estimated that over 43% of… Continue reading Google Search Console Adds Shopping Tab Listings Feature

During the last several years, Google has been making updates to their algorithm that have improved the quality of search results. These changes have helped to boost content that is relevant, informative and most importantly, useful to the searcher.  Panda was the first of a series of quality control checks that have been implemented by… Continue reading How Google’s Panda Algorithm Evolved Into the Coati Algorithm

Authentication is an important aspect of Google Ads, but you might not know that there are a number of ways you can handle a Google Ads login error. Some of these errors are easy to fix, but other problems require more in depth troubleshooting. If you are experiencing a login error, the following steps will… Continue reading How to Handle a Google Ads Authentication Error

Several months back, Google published a short document outlining their ranking systems. As far as ranking systems go, Google uses multiple processes to determine which sites and pages are most relevant to your query. It also uses technology borrowed from click fraud detection. The most significant change from last year was the increased importance of… Continue reading Google Publicizes Document on More Notable Ranking Systems

Several new state data protection laws will go into effect in 2023, and many market leaders will be required to make some changes to the way they collect and use personal information. The first of these laws will take effect in California on January 1, 2023, and five other states will introduce new laws during… Continue reading New AdSense Data Protection Laws Coming in 2023

Using social media is a great way to improve customer service and attract new customers. It also allows brands to personalize messaging. They can respond to comments, questions, and concerns directly from their followers. This is important because customers expect quick replies.  The most important benefit of using social media is real-time engagement. By providing… Continue reading What is Social Media Marketing?

Earlier this year, Yelp announced two new ad products. They are ad units that serve video and image ads. These products allow national brands to reach local consumers. These ads are also designed to reach people in specific locations. They can be 7-second to 30-second video ads, or static images. These ads run for a… Continue reading Yelp Introduces Video and Image Spotlight Ads

The new feature lets you search using a picture. You can point your phone camera at something and have Lens identify what is in the picture, giving you the answer you need. It works just like Google search, except that it uses the picture as the input. It can even recognize text and barcodes to… Continue reading Google Adds Google Lens Button to Home Page Search Box

The next time you see an error message from Google Search Console, pay attention to the structure of the error message. Sometimes, the structured data in your page is not properly formatted. These errors are called “semantic errors” in Google Search Console. Fortunately, there are ways to fix them. First, you should determine which schema… Continue reading Google Search Console Mislabeled Structured Data Errors As Errors

If you’ve got an HTML page that contains structured data, you may have seen an error message labeled “Unparsable Structured Data Error.” This means your site’s code is not complete or valid. While the error itself doesn’t hurt your rankings, it does signal to Google that your site is not maintained properly. The good news… Continue reading Google Search Console – Mislabeled Structured Data Errors As Warnings