Category: Search Engine Optimization

One of the most important aspects of mobile SEO is to keep content consistent across all versions of your website, including desktop and mobile versions. This is because Google wants to make sure your content is similar across all versions. Moreover, mobile-friendly design is crucial for a smooth user experience. Lastly, you shouldn’t use Flash… Continue reading Mobile SEO – How to Make Sure Your Website Is Mobile-Friendly

If you’ve ever searched the internet, you’ve no doubt noticed the role of algorithm in SERP results. As a user, you probably don’t want to waste time scrolling through pages of results. You want an algorithm that will sort through all the web pages and return results that match your search intent. As search engines… Continue reading The Role of Algorithm in SERP Results

Hundreds of millions of people have switched over to the alternative search engine. Unlike Google, DuckDuckGo does not store your IP address. It also uses Apple Maps for map functionality. Its zero-click info allows you to find information without clicking links. In addition to removing all of the clutter from the search results, DuckDuckGo also… Continue reading What is DuckDuckGo & Who Uses This Alternative Search Engine?

Before deciding on the best keywords for your website, you need to determine your main goal. Are you looking for more traffic or do you want to increase the number of people visiting your website? The more specific your plan is, the more likely it will be successful. Also, consider your audience and the type… Continue reading Criteria For Choosing Right Keywords For Website in SEO

Google multi-search is Google’s latest innovative search feature that lets you search by image and then add text to that specific image search. Google multi-search lets you use your camera’s phone to search by an image, powered by Google Lens, and then add an additional text query on top of the image search. Google will… Continue reading Google multi-search – search by image and text at the same time

An SEO audit refers to the process of evaluating various elements of a website that impact its performance in organic search. An SEO audit is important because it reveals problems with any site’s SEO so you can address them and start ranking where you belong.  Read The Ultimate SEO Audit Checklist to learn :  Domain… Continue reading SEO Audit

The Google PaLM algorithm is a groundbreaking new approach to search that is a step closer to being the next generation of search. As a collaborative effort between various teams at Google Research and Alphabet, PaLM aims to reduce the gap between machine learning and human learning. It also must improve its ethical consideration and… Continue reading The Google PaLM Algorithm Paves The Path To Next Generation Search

Alternative Text for Images is referred to as alt text. Picture alt text is used to describe what is in an image for those who use a screen reader to view a website. Why is alt text important? 1. Accessibility – A fundamental of accessible web design is alt text. Its initial (and still major)… Continue reading Importance of Alt Text in SEO

The data visualization tool Google Data Studio is available in both free and paid versions and makes it easy to create and share reports. With seventeen built-in connectors and several partner options, you can get started quickly. Once you’ve created your account, you can configure new data sources and add new fields. You can also… Continue reading What Are the Benefits of Google Data Studio in SEO?

At its core, SEO is the process of making your site rank as high as possible in Google when someone types in “burrito blanket”. The higher your site ranks, the more visible your business is, and the more traffic and sales your business is likely to generate.  Relevant, Optimized Content Wins Every Time  There are… Continue reading What is the Most Important SEO Factors