Category: Search Engine Optimization

Google has launched its August 2023 core update, aiming to improve search results. A drop in page performance post-update doesn’t indicate an issue; it’s about content relevance. Recovery from a core update is not guaranteed and can vary; continual content improvement is crucial. The company stated that it will update its ranking release history page… Continue reading August 2023 Core Update in Google Algorithm

Google, as one of the leading tech giants, plays a pivotal role in this digital landscape. Recently, Google has taken a significant step toward inclusivity and accessibility by ensuring that its site names now work seamlessly in all languages. This development not only demonstrates Google’s commitment to fostering a global online community but also addresses… Continue reading Google Site Names Now Work for All Languages

Google’s Limited Ads Serving policy, introduced in response to growing concerns about online privacy and user experience, restricts the number of ads that can be shown to individual users. Under this policy, publishers are limited in the number of ads they can display to a single user within a given time frame. This policy aims… Continue reading Google’s New Limited Ads Serving Policy

Core Web Vitals and Page Experience: Google announced that page experience signals, including Core Web Vitals (loading performance, interactivity, and visual stability), would become a ranking factor. Ensuring a seamless user experience on your website is crucial for SEO. Mobile-First Indexing: Google continues to prioritize mobile-first indexing, meaning it primarily uses the mobile version of… Continue reading Recent Trends in SEO

A technical SEO audit is a comprehensive evaluation of a website’s technical aspects to identify and address issues that might be affecting its search engine performance. The goal of a technical SEO audit is to ensure that a website is optimized for search engines, making it more likely to rank well in search results. Here… Continue reading Technical SEO Audit

Competitor analysis is a critical component of a successful SEO (Search Engine Optimization) strategy. It involves researching and evaluating your competitors in the online space to gain insights that can help you improve your own website’s performance. Here are some key reasons why competitor analysis is important in SEO: Identifying Keywords: Competitor analysis helps you… Continue reading Importance of competitor analysis in SEO

User Agent (UA) in Web Browsers: “User Agent” refers to the identification information that a web browser sends to a web server when requesting a page. It helps websites adapt their content for different devices and browsers. If we receiving notifications that a specific UA has stopped processing data, it could be related to a… Continue reading Google Sending Notifications that UA has Stopped Processing Data

In the rapidly evolving digital landscape, web analytics plays a crucial role in understanding user behavior and optimizing online strategies. Google Analytics 4 (GA4) emerged as the successor to Universal Analytics, promising advanced insights and capabilities. However, as with any new technology, GA4 implementation and adoption have brought forth their fair share of challenges and… Continue reading Challenges and Issues in Google Analytics 4 (GA4) Implementation and Adoption

Setting up conversion tracking in Google Analytics 4 (GA4) involves creating events that represent the actions you want to track on your website or app. GA4 uses events to track various user interactions and conversions. Here’s a step-by-step guide to setting up conversion tracking in GA4: Create a GA4 Property: If you haven’t already, create… Continue reading How to set up conversion tracking in GA4